Real fans are being left unheard.
Around 77% of live sports viewers now use a second screen and are interacting on social media while watching.
We help you make content that resonates with what your audience are really talking about.
Stop guessing, use data.
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Who are ya?



Our report lineup includes
Navigating the field of varying Topics
Fans might love the players but hate the owner, think the keeper had a shocker but the striker was on fire, or be buzzing about being top of the league while still critiquing the team’s style. We tag every emotion to the right topic/category so you get the full picture.


Real fans not rivals
We filter out the noise and focus on true fans, profiling users anonymously to capture the heartbeat of your fanbase. Want rival fans’ opinions too? We can include and break down both sides.
Stop asking, start listening
No need for Twitter polls or asking your audience for votes and getting limited results. Don’t restrict yourself to just your followers—tap into millions of voices and hear everyone opinion.
We can then filter the conversation by fanbase, highlight top voices or customise it to any criteria you choose.


We, our, they, their, she, he, us…
We dive into subjective and progressive pronouns to fully understand the conversation and its complete context!
Who is it for...
Create videos your audience truly wants to see with insights into what they care about and how they feel.
Deliver episodes that resonate by knowing what topics captivate your listeners.
Find fresh angles with insights into how audiences react to stories and events.
Know what your audience think before you go live. Our insights ensure your scripts, discussions, and segments capture the emotions and opinions of your audience and what matters most to them.
Read the room and understand your fans. Our insights help shape communications, build stronger connections, and improve the fan experience.
Our reports save you hours of research and polling by delivering insights rooted in facts. We provide quotable, categorized content that goes far beyond traditional sentiment analysis. Our technology identifies 28 distinct emotion types, capturing exactly how fans truly feel.
Become a founding member
- One request at a time
- 1 bespoke report a week
- Report delivery: 6 hours
- Data sources: Reddit, BlueSky & X
- Anonymized example content
- Everything in our standard plan plus:
- 5 bespoke / exclusive reports a month
- Report delivery: Within 3 hours
- All data sources
- Two topic / category deep-dives
- News and Post Match Analysis
- A growing narrative - uncover a trend
- Everything in lower plans and more...
- Two requests at a time
- Initial report at the final whistle.
- Deep Dive: in 45 minutes post match
- News, Pre, In-Match & Post Analysis
- Fanbase gauging & Predication